Things that truly matter. Good news.
In China, a culture of environmental awareness is breaking through the smog. And leading the charge is He Qiaonv, one of the country’s wealthiest women and most ardent conservationists.
This Saturday, Oct. 14, in Monaco, He Qiaonv will announce the first step in a $1.5 billion plan that may represent the largest-ever personal philanthropic commitment to wildlife conservation.
The number isn’t the only thing that’s surprising about the announcement. The source might equally raise eyebrows: The donation isn’t coming from a known Western conservationist like Paul Allen, but from a landscape planner-turned-environmental steward who’s based in Beijing. Follow the link below for more information.